“One of the most important areas we can develop as professionals is competence in accessing and sharing knowledge.” 

The eLearning Coach, Connie Malamed believes that the only true result of learning and sharing knowledge is “CHANGE,” a positive change! She explains, while learning occurs with all of our senses, when it comes to ‘electronic learning’, the major sensory input that we rely upon is visual. 

You must be wondering how all this information is relevant to you. Well, with today’s competitive business world, technology advances, and short attention spans, it is more crucial than ever for companies to become learning organizations. This dire need sometimes poses challenges for business owners to figure ways out to convey new information to all the employees; keeping in mind, they have different learning styles. Can you relate?

That being said, a mismatch between communication methods and learning styles can discourage everyone involved, especially when the majority of people are VISUAL learners. This makes eLearning use and course creation a continuous and ongoing process. 

However, not all eLearning courses are made for all organizations or to suit all employees. This is why authoring tools are utilized to develop custom courses for enhanced employee engagement. 

No matter the size of an organization – learning and training is the pathway to improve the company’s revenue, productivity, and presence. An eLearning authoring tool helps you achieve all this through feasible execution and customized courses.

Let’s explore how authoring tools have become the propelling force for eLearning development.


An authoring tool is practical and reasonable. Take a moment and give it a thought!

With an authoring tool, your employees will be able to create courses and content. Further, since everything is online, your employees can learn and make changes in the courses anytime, anywhere. 

Similarly, your employees would also be able to take up the courses, without you having to go through the hassle of setting up classrooms and making all the arrangements. All you’ll have to do is send an email to your employees titled – “Hello There, Here’s Something For You”

Just make sure your employees get complete information about the course.

Lower Overheads

The elimination of arrangements can save you a lot of time and money. Think about it. You neither have to spend money in the setup nor in hiring professionals who would conduct the training. Even your work balance won’t be affected as there is no need to shift schedules when employees can adjust workload to complete the course.

To sum up, you can actually create numerous eLearning courses through an authoring tool instead of conducting one offline training class.

Custom Learning

Marking the end of the one-size-fits-all world, an authoring tool reminds us that we can have things our way. The intent here is that the same approach doesn’t go well with every organization. As mentioned above, the learning course that suits your organization might not be right for your competitor. And in the same way, it is not reasonable for all employees to learn in the same manner. 

eLearning authoring tools allow you to customize courses. This means you can develop these courses based on the unique needs of the employees and the organization.

Enhanced Learning

One of the main reasons for investing in an authoring tool is enhanced learning. What better way to improve employee productivity and engagement than a customized approach. 

Not only do generic courses fail to interest most of the employees, but they also reflect the dip in employee management. Whereas on the other hand, customized courses grab attention by keeping the learners engaged in the training program.

Final Thoughts

With the internet penetrating several industries in the world today, eLearning has also found an important place in the market. The easy availability of the internet has further increased the inclination of organizations towards employee training and development courses. And hence, the need for eLearning authoring tools to improve the structure of an organization. 

That being said, organization-wide learning and training are only possible through an authoring tool. Therefore, for organisations with many people and complex structure, owners should choose eLearning authoring tools for large enterprises.


Sumit is a Tech and Gadget freak and loves writing about Android and iOS, his favourite past time is playing video games.

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